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“Be realistic – Demand the impossible!”

“Be realistic – Demand the impossible!”

This May marks the 53rd anniversary of the revolutionary May '68, an event that perhaps failed to change the system, but did generate a profound transformation in the ideas and values of society. Today, we recover one of its most iconic slogans to reclaim, from our...

Sharing time and experiences in times of pandemic

Sharing time and experiences in times of pandemic

When we started this project, the first thing we did was try to define the meaning of our brand. After some reflections, we came to the conclusion that everything we proposed had to do with the idea of sharing time and experiences with our sons and daughters. We did...

Leaving a mark

Leaving a mark

Lately we have been thinking about the concept of “leaving a mark”. We have a pragmatic obsession with striving to see the positive side of things, and that is why we have been giving clues here about a certain approach to this idea. Surely many of you have reflected...